Helping Sales Teams Master the Other Side of the Table
Sales leaders know how to pitch value. But few understand how Procurement defines it.
That’s where ConvergSPT comes in.
Founded by Dean Edwards, a former Chief Procurement Officer for multiple Fortune 500 companies, ConvergSPT gives Sales teams the rare, insider perspective they need to close more deals — especially in competitive, complex, and regulated buying environments.
Through just-in-time, modular guidance — including AI-driven roleplays, strategic frameworks, and live support — your team learns how to:
- Align with Procurement’s true goals (hint: it’s not just price),
- Avoid costly missteps that stall deals,
- Position value in terms that both Procurement and Finance will defend, and
- Build long-term credibility that earns repeat business.
ConvergSPT’s approach complements ROI Selling’s mission: helping teams clearly communicate, quantify, and win on total value — not just features or relationships.
Explore How ConvergSPT Helps Sales Teams Win Bigger, Stickier Deals
Helping Sales Teams Master the Other Side of the Table
What Dean says about ValueNavigator™
“As a former Chief Procurement Officer, if a sales team had walked in with the kind of clear, quantified value picture produced by ROI Selling’s Value Navigator™, they would’ve had my full attention. It cuts through the noise, frames the conversation around business impact, and gives Procurement the defensible justification we need to move a deal forward. This is exactly the kind of insight that changes buying conversations.”