ValueNavigator™
Sell on Value, Not Price — Powered by AI
AI‑Powered Value Selling Tool
ValueNavigator™ is an AI-driven value selling and ROI calculation platform that helps revenue teams build personalized, data-driven business cases in minutes. Trusted by sales leaders, consultants, and value professionals, it transforms every sales conversation into a clear, quantified demonstration of your solution’s impact.
As an intuitive and user-friendly value selling tool, learn how ValueNavigator can quickly help you:
Lead with insight
by discovering what matters most before the first call
Quantify your solution's value with AI-powered industry research and calculation engine
Generate easy-to-read charts that visualize key benefits and financial metrics
Develop compelling business cases following a simple step-by-step approach
Combine your expertise with the power of ValueNavigator to give every buyer the financial justification they need to embrace your solution with confidence. ValueNavigator is safe, secure, and easy to use. Sign up now and take advantage of our free 30-day trial with no credit card required.
How Does ValueNavigator Work?
1. AI-Powered Discovery
Our AI engine instantly researches relevant industry benchmarks and tailors them to your prospect’s situation — so you walk into every meeting prepared with insight.
2. Step-by-Step ROI Builder
Guided prompts and calculators walk you through business case creation in minutes. No spreadsheets. No guesswork.
3. Impact Visualization
Generate clear, executive-ready charts and metrics — including payback period, net present value, and annual savings — to show decision-makers exactly why your solution is worth the investment.
Why Do Sellers Choose ValueNavigator?
✔ Faster Sales Cycles – Reduce time-to-close by up to 40%.*
✔ Higher Win Rates – Lead with value to win over procurement teams.*
✔ Executive Buy-In – Back your proposal with AI-validated data, not assumptions.
*Based on aggregated results from ValueNavigator partner clients in 2025.
Answers to Common Questions
Q: How is ValueNavigator™ different from a spreadsheet ROI calculator?
A: It’s powered by AI, automatically sourcing, validating, and applying industry data to your business cases — so you spend less time finding numbers and more time closing deals.
Q: Can I tailor the calculations for each customer?
A: Yes. You can adjust any assumption, cost, or benefit to reflect your customer’s unique situation.
Q: What industries is it best suited for?
A: ValueNavigator supports multiple industries including SaaS, manufacturing, financial services, healthcare, and more.
ValueNavigator™ Value-Added Partners
ValueNavigator delivers a powerful, self-service platform that empowers individual sales professionals to quantify and communicate value instantly. While our tool provides everything you need to create compelling value propositions on your own, we understand that some organizations are looking to build comprehensive value-selling programs across their entire sales organization.
That’s why we’ve partnered with industry-leading value experts who can help you develop, implement, and scale value selling throughout your company. Whether you’re seeking specialized training, procurement insights, or strategic guidance on monetizing your value, our partners offer complementary expertise that extends beyond our tool to create a complete value transformation.
Explore our exceptional partner network below to discover how they can enhance your ValueNavigator experience and help build a value selling culture that drives sustainable growth and premium pricing.
ValuePros.io is your full service option for building a value-based marketing and selling program. From value messaging to training and enablement to value selling tools, ValuePros.io delivers the entire package.
With over 25 years of experience across manufacturing, engineering, pharma, and tech, Mike Wilkinson transforms sales teams worldwide through his unique Value Challenge Framework™. As the co-author of three influential books on value and recipient of numerous industry training awards, Mike helps organizations uncover what customers truly value. His practical six-part system addresses the Seven Challenges of Value that silently erode margins and stall deals, equipping teams with the skills to create, communicate, and defend value effectively. Mike’s approach has benefited global teams from Akzo Nobel, Frost & Sullivan, Alstom Power, QuakerHoughton, Air Products, and St Gobain.
As a former Global VP of Value and advisor to Fortune 1000 companies, Todd Snelgrove has spent over two decades transforming how organizations sell, price, and monetize the value they create. His passion lies in helping sales teams escape the price trap and capture their solutions’ true worth. Todd’s proven value-selling approaches have been shared with thousands of professionals worldwide, from Harvard classrooms to factory floors. His expertise focuses on shifting client conversations from price to value—and watching their margins grow as a result.
Former Chief Procurement Officer Dean Edwards offers sales teams something invaluable: true insider perspective on how Procurement defines value. Through ConvergSPT’s AI-driven roleplays, strategic frameworks, and live support, sales professionals learn to align with Procurement’s actual goals beyond price, avoid deal-stalling missteps, and position value in terms Finance will defend. This modular guidance system is specifically designed for complex, competitive, and regulated buying environments, helping teams build the long-term credibility that wins repeat business. ConvergSPT perfectly complements ROI Selling’s mission by helping teams communicate and win on total value.
Ed Arnold is a recognized expert in value-based product and pricing strategy, with more than 15 years of experience helping B2B organizations maximize the value their products deliver to customers. He is the founder of The Valorizer newsletter, where he demystifies the concept of value for product, marketing, and sales professionals and provides actionable frameworks for value strategy. Ed was a co-founder of LeveragePoint, the pioneering SaaS value management platform, and has guided hundreds of clients through value modeling to drive product strategy, pricing, and customer communications. His approach blends practical, customer-centric methods with insights gained from working alongside thought leaders such as Dr. Thomas Nagle. Ed is also an advisor, coach, and frequent speaker on value strategy, known for translating complex ideas into practical tools that help companies compete and win on value.
Sell Value. Win More Deals
B2B buyers research thoroughly before talking to sales. To stand out, you must clearly show the business impact of your solution throughout their journey.
Make Value Your Advantage
Buyers don’t just want features. They want to understand how your solution improves their business. A value-based approach connects your offering to measurable outcomes and builds confidence to move forward.
Equip Buyers to Champion Your Solution
When buyers see your solution’s value, they become stronger advocates. Tools like ROI calculators help them justify the purchase, build internal support, and influence decision makers.
Partner with ROI Selling
Before your next proposal, connect with the experts in value selling. ROI Selling brings decades of experience helping B2B teams show value, close deals faster, and win more business.
- TIME-SAVING
- AFFORDABLE
- USER-FRIENDLY
Customer Quotes
“When I saw the benefit discovery feature, I knew my sales reps needed that list before every call. It shaped their conversation right out of the gate.” — VP of Product Marketing
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“ValueNavigator is a game-changer for value-based selling. It empowers our teams to quickly build ironclad business cases, align stakeholders, and drive confident C-suite conversations—transforming stalled ‘maybes’ into decisive wins. If you want to operationalize value and close deals faster, ValueNavigator is the platform I recommend without hesitation.” — Bruce Scheer, ValuePros.io
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“It cuts through the noise, frames the conversation around business impact, and gives Procurement the defensible justification we need to move a deal forward. This is exactly the kind of insight that changes buying conversations.” — Dean Edwards, CongergSPT
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“In my 27 years in Value Management, it’s the most effective internal or external value tool I’ve seen and used. ValueNavigator helps you quantify value—better than anything else out there.” — Todd Snelgrove, Experts In Value
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“ValueNavigator stands out as a game-changer for sales professionals committed to selling on value rather than price. If you want to transform your sales approach and get paid what your solutions are truly worth, ValueNavigator is the tool to make it happen.” — Mike Wilkinson, Axia Value Solutions